EXTINTOS
Client: Bavaria Colombia - Cerveza Póker
Branded animated YouTube mini-series
Assistant Director / Animation consultant
Branded animated YouTube mini-series
Assistant Director / Animation consultant
Extintos was a branded animated mini-series developed for Bavaria’s Póker, involving multiple creative stakeholders and animation studios. While the concept was strong, the brand lacked in-house animation expertise, making coordination, feasibility, and consistency critical from early development through delivery.
Keeping a multi-studio animated series on track — creatively, technically, and financially — while translating agency and director vision into clear, executable instructions for each animation team, without compromising quality or deadlines.
My role & key decisions
- Acted as the bridge between agency, director and animation studios, translating creative intent into actionable production guidelines.
- Evaluated feasibility early to anticipate technical risks before they escalated.
-Worked closely with studio leads, providing targeted feedback across storyboards, animation, and compositing to maintain visual cohesion.
- Structured communication and decision-making to keep over 60 contributors aligned throughout a four-month production cycle.
- Prioritized problem-solving and clarity to protect both creative ambition and production realities.
- Most-viewed animated digital series in Colombian advertising at the time
- 30M+ views in under two months
- 500,000+ hours of content consumption
- 90% positive audience sentiment
- 10% direct sales increase for Bavaria’s Póker
- 1 Gold + 3 Bronze awards at the El Dorado Festival (Film Craft)
"When faced with challenges, Diego was a true problem-solving expert. His quick thinking and creative solutions ensured a smooth project delivery. Highly recommended for any animation project."
- Juan David Hernández
Executive producer
Executive producer
Client Bavaria Colombia
Agency DDB & Dirty Kitchen
Production company Los Bones
Agency DDB & Dirty Kitchen
Production company Los Bones
Executive producers
Juan David Hernández
Sebastián Escobar Hoyos
David Andrés Mesa
Animation studios
Mero estudio
Bombillo amarillo
Juan David Hernández
Sebastián Escobar Hoyos
David Andrés Mesa
Animation studios
Mero estudio
Bombillo amarillo