Client: Tattoo Zoo
Social media content (TikTok+Instagram)
Director & Producer
Tattoo Zoo is an independent plush‑toy brand featuring tattoo‑covered characters inspired by renowned tattoo artists. When founder Tyler approached me, his goal was bold: deepen audience connection.

We had to do it on an indie budget, animate highly detailed characters, and keep up an almost‑weekly release cadence.
As producer, I handled lead generation, budget design and negotiation. As creative director, I set the content format, adapted scripts, created storyboards and  supervised an up to 15‑person remote team, while keeping client communication flowing. 
✦ 15K+ followers in 6 months
✦ 150K+ views (across platforms)
✦ 10K+ likes (across platforms)
No longer a vendor for Tattoo Zoo, but strategic partners.
CREDITS

Produced & Directed by Doncel

Project Manager
Laura Moncada
Storyboards & Animatics
Doncel

Character (re)design
Doncel
Rigging
Alfredo Guzmán

Animation
Jheison Carrillo - Jonathan Muñoz - Aguacate
Santiago Romero - Richard Forbes
David López - Alfredo Guzmán

Comics
Jheison Carrillo - Jonathan Muñoz - Alfredo Guzmán

Compo & Captions
Luis Salas - Juan Diego Peña

Sound Design
Felipe